Occasionally you meet a founder whose tenacity and determination to succeed makes you smile. I love the fact that Delight’s will to succeed isn’t just based on amazing products, or the single-minded belief that the sausage fixture has become a bit ‘samey’ and predictable. A further motivation came courtesy of a so-called ‘industry expert’ (in his own eyes I’d suggest) who decided that deriding and picking apart a young entrepreneur’s vision was time well spent.